Risky Business:Mergers & Acquisitions
By Richard Millman, CPA/ABV, CVA
Mergers and acquisitions, or M&A, can be very complex
processes that may be as risky as they may be rewarding. Differences in internal controls, management
styles, processes, data volumes, and complexity of integrating systems between
two organizations looking to a merger or an acquisition can often result in the
increase in business risks exponentially. Organizations that are unable to reach a
consensus in these aspects of management often fail to achieve the proposed
result of combining their business operations together.
Despite these risks, many organizations use mergers and acquisitions
as a fast track tool for rapid expansion and growth. In a large number of mergers and acquisitions
a buyer overpays for purchase of a business entity and the merger fails to meet
expectations. Lets have a brief look at
the risks involved and the common mistakes that happen in mergers and acquisitions.
Financial & Business Assumptions
Financial and business assumptions form the basis of a
model underlying a valuation process and the purchase price estimated for
buying an entity. Cases where buyers
forecast unrealistic synergies and economies of scale often result in high risk
and low return M&A transactions. One
common assumption that leads to wrong and mistaken judgment is that the buyer
would run the business more effectively and efficiently than the old owner. Another common mistake in M&A transactions
is the buyers assumption of using unrealistic and unsupported industry
standards for benchmarks. The result of
this could be the buyer using a rate of return less than the cost of his
capital or purchase cost. This, on paper,
yields good returns, but in reality would be devastating.
Incomplete Analysis
There are three approaches to valuation, known as the cost,
market, and income approaches. Often,
companies follow a rule of thumb rather than a complete analysis for decision
making. In such cases important
considerations, including those impacting non-operating assets, changes in
market dynamics, etc., are ignored.
Before making a formal offer to merge with or acquire
another business, management must ensure that a complete analysis using all
three approaches should be performed to make best the decision and determine a
reasonable offer/purchase price.
Pricing Multiples Issues
Inflated pricing multiples are often a major problem
in the valuation exercise. Industry wide
consolidation often leads to this issue, and in certain cases the result
becomes unrealistic. Instances where
companies have paid unrealistic premiums to maintain market shares are in
plenty.
Role of Due Diligence
in Mergers & Acquisition
Due diligence is the systematic process of understanding and
evaluating a business proposition. This
ideally would cover both strategic and operational areas including operational,
financial, and technical aspects and resource related issues. In many valuation cases, incompetent due
diligence has lead to overlooking risks, including financial related risks such
as unpaid taxes, fines, obsolete assets and organization risks such as employee
retention issues, poor management control, etc.The result can be devastating to running the business even resulting
in bankruptcy.
Issues that come up in the due diligence process must be carefully
understood and examined, and solutions should be identified. The impact of due diligence may include:
a)The potential
buyer withdrawing from the deal if information from due diligence makes the
investment highly risky;
b) Revision
of the valuation of investment and adjustment of the potential price that may
be offered to the seller; and/or
c)Resolution
of the problem and revaluation of the investment proposition.
The best way to ensure M&A activities succeed is through due
diligence. Valuation analysts play a
vital role in helping an organization evaluate mergers & acquisitions
transactions. Thus, in reality, it is
best suited for an organization to leave the valuation process to the experts
than perform it themselves.
For more detailed
information please contact:
Richard Millman,
CPA/ABV, CVA
404.814.4905
rmillman@tbcpa.com
Patrick Braley, CPA
404.814.4964
pbraley@tbcpa.com